Temporary · /benchmark-lab

Free → paid benchmark lab

What % of free signups convert to paying within 6 months?

Pricing modeProduct typeAudience

Tier

Pricing mode

Freemium — regular signup

3–5%

Good · 50th pct · Great 8–12%

Product type

SaaS

5–7%

Good · 50th pct · Great 12–16%

Audience

B2B

6–10%

Good · 50th pct · Great 15–20%

Blended target (good)

4.7–7.3%midpoint ≈ 6.0% · avg of the three lenses above

The source treats the three lenses independently — this blend is only here to test whether a single resolved number feels right.

2026 Conversion Report — ChartMogul, Growth Unhinged & ProductLed (N=200). Good = 50th percentile, Great = 75th percentile.